Saeco USA Named Official Coffeemaker of the Fabulous Food Show

CLEVELAND - November 1, 2007 - Glenwillow-based Saeco USA has been named the Official Coffeemaker of this years Fabulous Food Show, November 9-11 at the I-X Center.

Saeco’s newest lines of automatic espresso machines will be present on all three of the cooking demonstration stages.

The new product lines, comprised of Primea, Talea and Odea, were all designed by BMW Designworks USA and
launched earlier this year, garnering rave reviews at the International Home and Housewares Show. At the Fabulous
Food Show, chefs such as Giada De Laurentiis, Alton Brown, Duff Goldman, and others will have the opportunity
to use the machines as they prepare recipes live, just as they do on their fan-favorite Food Network television shows.

“We are honored to have a presence at the Fabulous Food Show,” said Saeco President, John McCann. “Saeco
is proud to have its national headquarters in Northeast Ohio, and we support the avid culinary community here, and
across the nation. We look forward to showing our newest machines to chefs and consumers alike.”

These new Saeco espresso machines are ideal for home or office. Featuring the latest touch technology, the machines
allow users to control the strength, volume, temperature and frothed milk for the quickest and easiest espresso,
cappuccino, latte and more.

The comprehensive super automatic espresso machine line from Saeco includes Primea, Talea and Odea models,
ranging from $500 - $2,900. For more information on the products, technology or detailed model features, log on
to www.saeco-usa.com